February 15, 2008, Newsletter Issue #52: Check the Settings

Tip of the Week

Before you buy a plasma TV, ask if you can try it in a low-light setting and a setting approximating normal home lighting. The 42" plasma television that looked stunning on the well-lit store shelf may not function quite as well under real-life conditions.

Be aware, though, that plasma televisions arrive from the factory with their settings optimized for the fluorescent-lit in-store display -- not at all the sort of lighting you're likely to have in your living room. If you do buy straight off the store shelf, spend some time with the settings -- brightness, contrast, tone -- until you get a picture that looks best to you.

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